We're a foresight company.
We identify future market opportunities and challenges in digital and virtual domains through research, analysis, and exploratory fiction.
We make sense of tomorrow, today.
Our work considers the challenges and opportunities that will emerge when new technology transforms society. We explore the space where the real and virtual environments converge.
The Virtual Economy - An exploratory deepdive
The Virtual Economy is a system of sophisticated platforms, fledgling marketplaces, skilled nixers, volatile assets, and ambitious pioneers that exist uniquely in virtual environments.
Will - A tale about the price of privacy
Our privacy is determined by the choices we make every day. We have created Will, a fictional virtual assistant set 10 years in the future, to explore the future privacy implications of our current decisions.
Strativerse - The creation of unseen worlds
The "Strativerse" refers to the layers of Mixed Reality (MR) that will exist on top of our existing analogue world. Facilitated by IoT, MR hardware and data streams, a new universe is emerging, visible only to those with hardware to perceive it.
InsightsSee the latest
Apr 16 2021
Filters Empower Lolita Syndrome... But It's Not (Quite) Tech's Fault
In 2015, Snapchat released beautification filters, a seemingly benign way to enhance your look, but they wreak havoc on mental health. Why do these filters exist? What vacuum do they fill, and what do they say about technology and its implications for the lived human experience?Read more
Apr 2 2021
How Infodemics are Made, and What They Make of Liberal Democracy
Liberal democracies support free discourse, allowing liberal societies to produce knowledge economies and meritocratic, representative systems. But that very openness is what also makes them vulnerable to infodemics.Read more
Mar 18 2021
Rise of the Clones: Even Our Avatars Suffer Real-World Prejudices
The humanness we’ve imbued onto avatars has been a constant since the dawn of the internet, and the deep bonds we cultivate with these virtual identities are enduring. It should come as no surprise that users consistently report de facto racism and discrimination against them.Read more
Sep 25 2020
L'Atelier BNP Paribas
Video: Welcome to L'Atelier
Using synthetic media technology to tell the next chapter of L'Atelier.
May 18 2020
People are earning six-figure salaries in the virtual economy
Hundreds of thousands now earn a good living in a virtual economy immune to shutdown. Is this the future?
We are an interdisciplinary team of economists, journalists, scientists and researchers interested in the consequences of technological and societal change.